Microsoft is winding down its Copilot AI assistant on smart TVs, according to a report by Windows Central. The move comes almost two years after LG and Samsung said at CES 2025 that their newest televisions would offer access to the feature.

The news did not arrive through a formal announcement from LG, Samsung or Microsoft. Instead, it surfaced as a notification on the webOS-powered LG TV belonging to Windows Central's Zac Bowden, which appeared on the screen on 2026-10-28.

The message reads: "Microsoft has recently decided to end support for Copilot functionality on all TVs, including the Copilot-enabled feature available on our LG TVs. As a result, the Copilot-enabled feature on your TV is no longer available and may stop functioning shortly."

The notice does not say exactly when Copilot will stop working. It describes the feature as "scheduled for discontinuation during 2026" and says a specific date is "subject to Microsoft's timeline."

The integration has had a bumpy history on LG sets. Last December, an update to webOS added a Copilot shortcut that could not be removed. Selecting it opened the assistant's web app in a browser. Many users voiced frustration online that the shortcut had been added without their approval, and LG eventually let owners delete it.

On Samsung and LG smart TVs, Copilot was positioned mainly as a friendly AI companion. Viewers could chat with it, ask questions about what was currently on screen, or request recommendations for shows and movies.

Microsoft's priorities for the product have since shifted. Earlier this year, the company introduced a new Copilot "super app" that combines chat, agents and coding tools in a single interface. The launch was part of a broader push to present Copilot more as a business and productivity tool and less as a digital companion.